Well-coordinated teamwork speaks About Us
Why We Created SHONATI
A better way to discover, compare and choose.
SHONATI started with a simple idea: we wanted to create the kind of luggage and bag store we wished existed in the UAE.
A place where you could walk in and explore a wide range of brands, styles and price points under one roof. Where you could place two suitcases side by side, feel the difference in materials, test the wheels and handles, compare sizes and interiors, and decide which product actually suited your journey.
We believed choosing luggage should be easier than moving from one store to another or trying to compare products through a screen.
From an Idea to SHONATI
That idea became SHONATI.
We began building a multi-brand destination where choice was not simply about having more products, but about giving customers a better way to compare them.
Different travellers have different priorities. Some look for lightweight cabin luggage. Others need more packing space for family trips. Business travellers may care about laptop protection and organisation, while others are focused on design, durability or value.
Bringing different brands and products together makes those differences easier to see — and makes choosing the right one easier too.
Growing Beyond Our First Store
What started with our SHONATI store in Sharjah has continued to grow.
Today, customers can also discover SHONATI at our showroom in Wafi Mall, Dubai, giving more people the opportunity to experience and compare our collections in person.
But the idea behind SHONATI remains the same:
More brands. More real choices. Better comparison. A more confident decision.
Our Team
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Mark Jance
Aviana Plummer
Braydon Wilkerson
Kristin Watson
Built Around Better Choice
What began with a simple idea in 2018 has grown into a multi-brand destination for luggage, bags and travel essentials. Today, SHONATI brings together a wide range of brands and products across our Sharjah store and Dubai showroom — while staying focused on the same goal: helping customers compare better and choose with confidence.
Our company history and facts
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